The CX Gap is Growing

Current CX channels are saturated, increasingly expensive, and yielding diminishing returns. Some are disappearing altogether. Meanwhile, consumers demand more: more community, more experiences, more connection.

There is an obvious approach to fill the gap: equip your customer-facing teams to deliver personalized CX. Unlike traditional approaches, SIX lets you do this at scale — unlocking the full value of personalization and activating one of the most effective and efficient CX engagement channels.

Introduction to SIX

Equip employees to scale personalization

SIX turns your customer-facing teams into your most powerful growth channel — delivering personalized recommendations at scale across retail, hospitality, and services.

How it Works

Team Management

SIX transforms how your teams connect with customers by putting powerful recommendation capabilities directly in their hands and in the hands of their friends and family.

Central Function

Corporate creates a library of content that cascade down to Employee accounts.

Employees

Customer-facing Employees receive pre-populated content, and they can also further customize or create their own.

Employee & Customers engage

Employees use content in specific CX Journey touch-points with the customer.

Customers & their networks engage

Customers easily share Sixes with their Friends & Family, and can save and edit their recommendations — activating network effects.

How it Works

Map to the Customer Journey

Sixes map to specific stages of the Customer Journey:

1. Discovery/Interest

  • Products by Category or Trend
  • Products by Activity or Fabric
  • Launches, Seasonal
  • Promotions/Specials
  • Product Education

2. Experience

  • Post-purchase care
  • Styling Education
  • Refund Options
  • Conversion after engagement

3. Expansion

  • Outfit Collection
  • Purchase follow-up, resources
  • Purchase follow-up, related items
  • Collect Preferences

4. Advocacy

  • Inspiration, Ambassadors, Stories
  • Refer a Friend
  • Community
  • Local experiences